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AboutMARKETSWORKNEWSCONTACT

Growing a Practice

Shelbourne Knee Center grew its referral base and gained more
self-referring patients with a custom, multifaceted
content-marketing program, including a Patient Journey Marketing project that yielded an ROI of 866%.

Program Overview

A next-generation, easy-to-navigate website (fixknee.com)
A Patient Journey Marketing (PJM) program
A clinical print and digital newsletter,
e-newsletter and blogging program targeted to referring physicians and physical therapists

866%

ROI on PJM Program

14,000

Prospective Referrers Reached

100%

Surgeons Now Fully Booked
Months in Advance

Sharing Expertise

View the referral-generating digital and print newsletter we created for Shelbourne Knee Center.

Reaching Patients

Shelbourne Knee Center grew its referral base and gained more
self-referring patients with a custom, multifaceted
content-marketing program, including a Patient Journey Marketing project that yielded an ROI of 866%.

"All the marketing programs we’ve done with Wainscot have been well worth the investment, and the team is a pleasure to work with."

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